Every kite starts with an idea, a shape, a vision. It’s tested, tweaked, pushed through wild winds and high-pressure moments. It carries world-class athletes to podiums, through storms, beyond limits. And when it’s done flying? Its journey doesn’t need to be over.
A SECOND LIFE FOR HIGH-PERFORMANCE HISTORY
The Harlem Upcycled Collection gives retired prototypes a new purpose. Instead of ending up in landfill, old prototype kites – including Harlem’s Project Peak prototypes ridden by Lorenzo Casati and Clément Huot at King of the Air 2024, and flown by Aaron Hadlow, Leonardo Casati, Baptiste Bourdoulous, Lana Herman and Scott Barendsen around the world – are transformed into one-of-a-kind everyday companions.
The person behind this transformation? Louise Hadlow – yes, the G.O.A.T. Aaron Hadlow’s mum. “I got into recycling kites because we had a lot of old prototypes, broken kites that needed something doing to,” Louise explains. “We were going to move house and we didn’t really want to send them to landfill. So we came up with the idea of making them into beach bags, and that’s how it got started, really.”
What began as a practical solution quickly evolved into something much bigger.
SUSTAINABILITY, THE HARLEM WAY
Harlem has long focused on sustainability – from using recycled and recyclable materials, to low-impact manufacturing, digital eco-print, and mindful logistics. The Upcycled project takes that philosophy one step further.
These are not just recycled materials. They are high-performance kites that have already lived extraordinary lives. When Louise was approached to collaborate, the impact of the idea resonated immediately. “Harlem reached out and started talking about a recycling project they had coming through. I was absolutely blown away,” she says. “They’ve got really good sustainable products, and to start recycling them a second time into bags is just brilliant for the planet.”